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How to Use Instagram in Property Management in Scottsdale AZ

 

Like many industries, property management in Scottsdale, AZ found a new marketing venue through the rise of social media. It has made campaigns more dynamic, immediate, accessible, and visually appealing. This is especially true with the arrival of Instagram to the social media scene. Here are a few ways you can make this image-sharing site your rental's other home on the web:

 

  1. Learn how to take professional-looking photos - There was a time not too long ago that you needed a professional camera and a pro photographer behind it to snap business-quality photos. Thanks to upgraded phone cameras and smartphone editing applications, these have become less necessary. All the technology can still go to waste, however, without the proper technique and composition. Take short workshops on photography and be ready for your image-sharing projects.
  2. Show off your best - If you recently remodeled your lobby or have some grand apartment features you want to show, share photos of them on your Instagram page! Take great shots of your rental's best features, and share a few of them on a daily basis. You can also create a small contest within your community to have residents submit their own pictures of the property.
  3. Get your apartment residents involved - Real people and real homes will make your Instagram page more relatable and attractive. With your renters' permission, highlight interesting or elegant interior designing by residents on your page. Smart use of space can be another eye-catching qualifier to feature on your property's page.

 

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